NAD-Related Consumer Offers: A Publisher's Checklist
NAD-Related Consumer Offers: A Publisher's Checklist

Before promoting an NAD-related consumer product, confirm exactly what it is and how it's sold, verify it can currently be marketed to consumers in your audience's markets, check for evidence on that specific product, review the affiliate terms and assets, and keep research-only offers completely separate. Recheck regulatory status before you publish.
"NAD" appears on supplements, cosmetics, clinic services and research chemicals. They're regulated differently, and their status has changed recently. This checklist helps you promote only what's appropriate.
Confirm the exact consumer product
- Product name, form (capsule, powder, topical) and labeled ingredients.
- Which NAD-related ingredient it contains, as labeled.
- How it's sold: one-time or subscription.
- Who sells it, with consistent business details.
Verify current market eligibility
- Supplement status: On September 29, 2025, FDA confirmed that NMN is not excluded from the definition of a dietary supplement. Companies still need to meet new dietary ingredient notification requirements (Venable).
- Clinic services: NAD infusions or injections are clinical services, not consumer products, and need clinician-led language.
- Research-only products: anything labeled "research use only" isn't a consumer product. Don't promote it.
- Markets: check which countries the program sells and ships to.
Status can change. Recheck primary sources within a week of publishing, and date your statements.
Evaluate product-specific evidence
- Ingredient research doesn't prove a specific product works.
- Look for studies on the finished product, and note their size and limits.
- Use only structure/function claims for supplements, with the FDA disclaimer on the label.
- Avoid lifespan, age-reversal and disease claims.
Review affiliate terms and assets
- Payable event and commission basis documented
- Reversals and subscription cancellation rules clear
- Eligible markets listed
- Allowed traffic confirmed
- Approved claims and images provided
- Customer pricing and cancellation terms clear
Keep research offers separate
Don't link from consumer content to research suppliers, and don't compare consumer supplements with research chemicals. MarketHealth's consumer resources don't include research-use products. See also our longevity opportunity guide.
Frequently asked questions
Who is this guide for?
Publishers in healthy-aging and wellness niches considering NAD-related consumer offers.
What should I gather before I start?
The product label, the seller's details, current regulatory status from primary sources, approved claims and the program terms.
How should I judge the result?
Promote only products that pass every check, with claims that are specific and supported. Recheck status regularly.
Practical guides and programs for health and beauty publishers.
Educational content for marketers and publishers, not medical, legal or financial advice. Examples labeled hypothetical are illustrations, not results. MarketHealth may earn revenue from programs it describes. See our affiliate disclosure and editorial policy.

